Creating your online presence is not as hard as it is made out to be. You already have your business running? You already have branding and marketing materials? Well then shift it over to a digital version. I know it’s easier said than done, but I’ve done this plenty of times and know that sometimes technical lingo can be very confusing. So let me give you the three easy quick steps to setting up your online business:
1. Make use of social media
Social media is free, use it to your advantage. Open up accounts in platforms widely used by your clients, this could be but is not limited to Facebook, LinkedIn, Instagram and Twitter.
2. Build a web site
There are many ways to have a site up now a days, some options are even free. First purchase a good domain name, this is like you online address (www.yourbusiness.com). What makes a good domain? Well make it short, easy to remember but most importantly relevant to your business.
3. Let everyone know!
What good is having everything set up if no one visits. Don’t forget the best marketing is word of mouth and the more people visit your sites the higher you are in Google results.